So I'm reading a book called "Numerati" which is all about the world of analytics and data... then I came across an article in the Business Standard about how "data scientists" were earning millions because companies like Walmart were interested in seeing patterns in buying behavior.
Manipulation of buyers is frequent... but what you want to avoid are the barnacles, that in turn take advantage of the free deals without contributing in return. So it's like people like me, who have a credit card but always pay before the deadline... hence never having to avail of credit in the first place!! I love credit cards btw,... It makes life so interesting!! And online shopping so much fun!!
Deviations though are common - so let me get back to my main theme. Am I a predictable buyer? Well Yes, and No. Every weekend, I visit the grocery store, and buy my veggies and household provisions for the week. Every other day, I buy 3 L of milk and some bread.
I really don't have that much else. It's good to have a mini-supermarket behind the house, particularly when you want to make pizza at home.
I hardly spend on anything else, except my dry cleaning. Rest all goes in sundry expenses....
Even if there are deals in the store, I remain loyal to my brands. Particularly Amul.
What will data miners do about me? How will companies manipulate me? They can try... but the thing about manipulation is when you know it is happening... you won't be party to it!!
Manipulation of buyers is frequent... but what you want to avoid are the barnacles, that in turn take advantage of the free deals without contributing in return. So it's like people like me, who have a credit card but always pay before the deadline... hence never having to avail of credit in the first place!! I love credit cards btw,... It makes life so interesting!! And online shopping so much fun!!
Deviations though are common - so let me get back to my main theme. Am I a predictable buyer? Well Yes, and No. Every weekend, I visit the grocery store, and buy my veggies and household provisions for the week. Every other day, I buy 3 L of milk and some bread.
I really don't have that much else. It's good to have a mini-supermarket behind the house, particularly when you want to make pizza at home.
I hardly spend on anything else, except my dry cleaning. Rest all goes in sundry expenses....
Even if there are deals in the store, I remain loyal to my brands. Particularly Amul.
What will data miners do about me? How will companies manipulate me? They can try... but the thing about manipulation is when you know it is happening... you won't be party to it!!
